Spaeth Communications

Branding

New branding gave this established firm a fresh new look. Logo redesign led the creative process and directed the branding guidelines for sales collateral and presentation pieces.

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You probably won’t get to the end of this blog Studies show the human attention span is shrinking The CEO of Microsoft, Satya Nadella, says that the true scarce commodity of the future is human...

Photography

Social Media Photography We live in a visual world If we don’t have pictures, it didn’t happen This rule is especially important to social media, where we rely on pictures to tell a story In our...

Adjusting Your Product Line — concept illustration

For most companies, tweaking a product is often a natural part of doing business Performing a product line adjustment offers companies the chance to recalibrate, enhance or create a new product for...