This video introduced members to a new product of the state’s largest health insurer. Using clear, simple language and images, customers were prepared for the change. The video introduced benefits of the new member portal and directed visits to the site.
Remember when experts predicted that because of computers and digital content we’d all live in a paperless society Obviously that hasn’t happened And even though digital content has exploded,...
Some things never go out of style Other things are out of date almost the second they’re out of the store In order to be effective, today’s marketing and advertising often requires a combination...
Your campaign is ready to go You’ve crafted your content to meet the desires of your target audience, you’ve aligned your messages with the proof points of your brand…but hold on There are...