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Some things never go out of style Other things are out of date almost the second they’re out of the store In order to be effective, today’s marketing and advertising often requires a combination...

Data Collection Concept Illustration

Collecting customer data is key to almost any marketing strategy Without data, you’re marketing blindly, merely hoping to reach your target audience Many businesses already collect data digitally,...

Sometimes it only takes three little letters to scare the heck out of you Mention the IRS and people feel faint The FBI is outside your door Yeah, that’s never good news And when you’re talking...