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brand identity concept graphic

Brand identity Many businesses treat it as little more than an afterthought, but a good identity — with a strong personality that customers love — is the foundation for longterm success A strong...

Your Guide to GDPR

You’ve probably heard the GDPR acronym, especially during Facebook CEO Mark Zuckerberg’s appearance before the United States Congress, but what exactly is it More importantly, what does it mean...

Data Collection Concept Illustration

Collecting customer data is key to almost any marketing strategy Without data, you’re marketing blindly, merely hoping to reach your target audience Many businesses already collect data digitally,...