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Every year during the holiday season, consumers are inundated with advertisements from millions of companies vying for their attention and money With so much competition, why do businesses even...

Adjusting Your Product Line — concept illustration

For most companies, tweaking a product is often a natural part of doing business Performing a product line adjustment offers companies the chance to recalibrate, enhance or create a new product for...

Some things never go out of style Other things are out of date almost the second they’re out of the store In order to be effective, today’s marketing and advertising often requires a combination...