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No matter which side of 1980 you were born, the title of this article may cause you to roll your eyes Baby boomers and Generation X managers sometimes have preconceived notions about the age group...

You probably won’t get to the end of this blog Studies show the human attention span is shrinking The CEO of Microsoft, Satya Nadella, says that the true scarce commodity of the future is human...

ROAS and ROI concept illustration

When trying to determine the effectiveness of an advertising campaign, you can look at many different factors Just as digital media has changed over the last few years, so has the way we determine a...