This campaign for a national “paint and sip” franchise reminded consumers that Painting with a Twist was a fun destination for special occasions: Girls Night, Date Night and Bridal Showers. Colorful, dynamic online ads directed consumers to the website to book a class.
Brand identity Many businesses treat it as little more than an afterthought, but a good identity — with a strong personality that customers love — is the foundation for longterm success A strong...
It’s no surprise that COVID-19 has sparked massive change, but how has it impacted advertising With more people at home using technology for work, entertainment, schooling and more, the methods of...
The Digital Age has brought no end of new marketing opportunities and new perspectives on advertising However, it hasn't spelled the end of traditional marketing tactics, and in fact some...