This campaign for a national “paint and sip” franchise reminded consumers that Painting with a Twist was a fun destination for special occasions: Girls Night, Date Night and Bridal Showers. Colorful, dynamic online ads directed consumers to the website to book a class.
On average, up to 83% of consumers visit a company’s website before making a purchase decision If your site is out-of-date, unattractive or simply disorganized, odds are you’re losing...
Users of Pandora’s ad-supported service might soon get the option for an hour of commercial-free music, but there’s a catch In an expansion of an existing program, Pandora will give people the...
We don't blush when it comes to talking about money Figuring out the optimum marketing budget for your business is important — it shouldn't be a delicate conversation, it should be right out in the...