Our Work | Innovative Advertising

When it comes to our work, as the saying goes, “If you done it, it ain’t bragging.” Here’s a look at some featured work we’ve done for our clients that proves we mean what we say. These case studies reveal how we use our unbridled creativity, limitless enthusiasm and infinite possibilities to create brand success.

Boosting Tourism

2019 presented an opportunity to evolve Houma Area Convention & Visitors Bureau’s online marketing approach. Innovative delivered with a multi-channel campaign that outperformed all benchmarks.

Niche Marketing

One of only 50 locations in the world to offer geocaching — a unique GPS-enabled scavenger hunt for hidden objects – Houma, LA capitalized on its GeoTour to increase tourism through niche marketing.

Interactive Tourism

With the development of a new visitors center, The Houma Area Convention & Visitors Bureau (HACVB) wanted to create an engaging and interactive solution to record each visitor’s trip.

Sea The Future

Through branding and collateral materials, community relations, a direct mail campaign and CRM-directed email marketing, a beach community HOA was able to collect the votes needed to fund expansion.

Churchill Downs

It took more than luck to increase the customer marketing database and raise awareness of the new Executive Lunch special at New Orleans’ historic Fair Grounds Race Course.

Beach Business Solution

A comfy chair and an umbrella at the beach are now planned, positioned and paid for with advanced technological solutions, taking this vacation rental company from pencil and paper to a custom-designed, automated online system.

Abita Save Our Shore

On the heels of the Deepwater Horizon disaster, Abita Beer mobilized its consumers for good. $500,000 was raised to help the Gulf Coast rebuild.

Rock & Roll Hall of Fame

With more than 15,000 reporters converging on Cleveland, the Rock & Roll Hall of Fame needed a strategic plan to attract coverage.

Essential Rebrand

A year-long process, the rebrand focused on taking a well-known, but misunderstood credit union and reintroducing it as a community credit union dedicated to enhancing the lives of its members.

Chevron’s Artful Commitment

A New Orleans treasure is reborn with the help of a major corporate sponsor. A dramatic mural tells the story of Chevron’s role in the return of a historic theater.

Focus on Franchising

Using focus group testing to help a “Paint & Sip” franchise refine their brand, increase their customer base and move the business to the next level.

Storytelling Success

Relatable images, a compelling music score and testimonials powerfully communicated the unique needs of children with dyslexia. The video was created to help the tuition-free charter school raise funds.

Case Studies