Inside Innovative: Where Big Ideas and Big Personalities Collide
With over 100 awards, two decades of experience, and a team that never seems to run out of energy, Innovative Advertising keeps raising the bar.
Described as a full-on creative ecosystem, this full-service agency is powered by sharp minds, loud laughs, and the kind of collaboration you won’t find anywhere else. When big personalities and even bigger ideas come together, the result is fresh, strategic thinking that moves brands forward. From Chevron to Abita Beer to Louisiana Economic Development, Innovative has been building brands and breaking the mold since 1999.
A Confident, Talented, Award-Winning Crew
At Innovative, creativity is part of the agency’s DNA. Whether launching a new product or reimagining a brand, this crew of visionaries brings passion, personality, and decades of experience to the table. As Editor/Animator Chris Breault puts it, “It’s like working with your smartest and funniest friends.”
Behind the creative energy is something even more important: trust, support, and collaboration. As a family-owned business, Innovative has built a culture where people consistently show up for one another. The team celebrates wins together, solves problems together, and hypes each other up every step of the way.
Director of Design Anna Schiff describes Innovative’s creative team’s collaborative process by saying, “We don’t just work alongside each other; we actively support and push one another creatively. The design team kicks off projects together, talks through ideas during brainstorms, and often has desk-side chats throughout the day.”
That ongoing communication, paired with a strong sense of trust, has been essential to the team’s growth. “Collaboration and open feedback also build confidence,” Schiff added. “Whether it’s polishing presentation skills or strengthening art direction, we’re constantly learning from one another.”
The Best is Still Ahead
While Innovative’s long list of awards and high-profile projects speak for themselves, the real excitement lies in what’s next. As Creative Director Jeremy Ballard breaks it down, “We’re excited to keep turning ‘what if’ into ‘hell yes.’ We’re chasing the kind of work that stops the scroll, starts conversations, and makes clients say, ‘Wait…we can do that?’ Our goal is to do more of that, together, and with purpose.”
The foundation has been built: a team that feels like family, a culture that fuels creativity, and a reputation for delivering results. And, after more than twenty five years in business, one thing is clear—Innovative isn’t slowing down anytime soon.