A winning strategy addresses problems and opportunities, carefully defines the target market and directs superior concepts to that target.
The Big Dig is an in-depth company review that, through observation, data and analysis, helps companies fine-tune customer service, communications, sales processes and operations.
Just because it’s never been done before, doesn’t mean we can’t do it. When it comes to Advanced Technological Solutions we’re true to our name, imagining and creating innovative solutions that are both ground-breaking and problem solving. Online shopping cart creation, interactive guestbooks, inventory management, app development, customer portals, point of sale systems, software integration, relationship management – if you can imagine it, we can build it.
Franchise development is a complex challenge we love to tackle. We help diverse franchise groups grow their businesses, expand into new territories, launch successful product innovations, improve franchise communications and make the most of their marketing budget.
We know distributor relationship management can be challenging. We’ll dig deeper to help you build operation systems and manage processes that solve distributor communication and fulfillment obstacles.
Research and analytics are at the heart of our strategic operations. From consumer panels and focus group testing to market research, audience segmentation and competitive analysis, we know the value of data and the positive impact it can have in informing sales pitches, identifying new retail opportunities and uncovering the emotional connection customers have with the brands they consume.
We build strategy around your established marketing and sales goals. Our mission is to dig deep and understand each brand, never recommending off-the-shelf solutions or one-size-fits-all marketing plans. Finally, we constantly evaluate performance to ensure continuous improvement.
We weigh target audience insights against marketplace challenges and your brand’s point of differentiation to identify opportunities that will set you apart from the competition. We create concepts that reinforce brand recognition, maximize reach and build message frequency.